The fact that Armie Hammer has a perfectly symmetrical face and is NBA-player tall makes it easy to dismiss “clothes” as one of the reasons he looks so good. This is unfair. To the contrary: Armie Hammer knows as much about tailoring and watches as any Pitti peacock, hired leading men’s stylist Ilaria Urbinati to help him suit up for red carpet events, and recognizes the Adidas tracksuit as the travel champion that all stylish people know it to be. Because of all of that, we’re willing to venture that even if Armie Hammer didn’t look like Armie Hammer, he’d still look pretty damn good.
“[Fashion is] something I learned at first because it was sort of part of the job,” Hammer tells us over the phone. “But if I’m going to have to wear all of these clothes and do all of this stuff, I might as well get to know something about it and find what I like.” He’s fresh off the Sundance Film Festival and a Farfetch-sponsored gala in which he killed it in an Ermenegildo Zegna XXX suit, and he’s espousing his personal style philosophy. “Without wanting to sound pretentious or douche-y, it’s sort of like wine. You can drink wine and enjoy it, have a nice glass of wine with dinner or something like that, but if you really start to notice the subtle nuances of things and you really start to get into it, it actually enhances your ability to enjoy it. You can exercise your opinion [of fashion] more when you actually know something about it.”
Along with Adidas tracksuits and Breitling watches, Hammer has also found some style synergy with Salvatore Ferragamo. While an official ad campaign isn’t currently in the works, the brand did facilitate our call with the actor: a sign of a lower-key type of alliance, somewhere in between friendship and ambassadorship. “We’ve known the Ferragamo family for a while now. I’ve just always been a huge fan of their product,” Hammer says, explaining that Ferragamo shoes were his gateway drug to the brand’s other wares. “You know, if I want to wear a spezzato suit—you know, different color jacket and pants, something very ’60s Italian—they can accommodate that. And if I want to wear something high-fashion”—like, say, the half-placket, drawstring shirt Hammer wore to the brand’s Spring 2019 runway show—“they have that, too.”
It should be noted that while Hammer owns capital-C clothes, knows the Ferragamo family intimately, and casually uses terms like “spezzato,” he hasn’t lost perspective. The actor often uses his Instagram to poke fun at the fashion industry and the grooming hoops he has to jump through as an actor, and he’s just as likely to roll up to a runway show or press event in a low-key pair of jeans and a sweater as he is Italian tailoring. We asked him about one such outfit—a Rag & Bone sweater with the cheeky slogan “Quality Guaranteed,” and, yes, some very cool Ferragamo sunglasses. He launched into another thoughtful metaphor: “Sunglasses are kind of like mood rings: They allow you to express whatever you’re feeling, whatever you want to put out into the world, whether that be classic or more edgy.” And with that, Armie Hammer, actor-who-could-play-Batman, and Armie Hammer, fashion nerd, merge into one clear picture. Dude has been studying his lines.